We are now moving into what experts call the " she - conomy"—a new economic geological era fueled by the rise of female entrepreneurs , executives , and decision - makers . cleaning woman - possess businesses account for nearly 40 percent of all U.S. business concern , generating $ 2.7 trillion in revenue annually . inquiry from McKinsey also shows that companies with sexuality - diverse executive teams are 25 percent more likely to achieve above - fair profitability , show that diversity is n’t just good for culture — it ’s beneficial for business .
This fault makes the 6th annual Women in Horticulture Week , May 25–31 , 2025 , more authoritative than ever . The workweek is dedicate to celebrating the contributions of woman in gardening , inspiring the next generation , and nurture an inclusive and supportive industry .
" cleaning lady in Horticulture Week is our opportunity to recognize the incredible mentor , use models , and changemakers in our field — including my mother , who paved the mode for me , " said Katie Dubow , president of the cleaning woman - extend Garden Media Group . " As we record the she - conomy , it ’s time for the green diligence to bosom this impulse , support women leadership , and make more opportunity for female entrepreneur in gardening . "
A growing movement for woman in businessThe leadership landscape is evolving , and horticulture has an opportunity to draw rein the power of women in concern . These figures illuminate a powerful shift .
Women - owned occupation in the U.S. have grown by 114 % over the past 20 year , outpacing overall business enterprise growth .
Female - establish startups receive only 2 % of venture capital support — yet they father twice the taxation per dollar invested compare to male - founded company .
By 2030 , women are expect to control two - thirds of all U.S. wealthiness , shifting the economic balance and increasing investment in industries focused on sustainability and wellness — including horticulture .
" diverseness is more than sexuality — it admit age , socioeconomic background , and ethnicity , " tell Maria Carrasquillo , VP of selling and e - commerce at Costa Farms . " Bringing dissimilar perspectives into our manufacture strengthen teams , fosters innovation , and intimately think over the diverse consumers we help . "
How to take part in Women in Horticulture Week 2025 : Share your story and spotlight inspiring women in business to motivate others . Mentor or unpaid worker to support aspiring distaff horticulturist and entrepreneurs . Join the Women in Horticulture serial host by AmericanHort , include the upcoming luncheon at Cultivate ' 25 on July 14 . Connect with local peer groups in regions like Greater Philadelphia and Central Florida . Read Denise Schreiber ’s Women in Horticulture column in Nursery Management , have industry leader like Dr. Bridget Behe , Stephanie Cohen , Carol Reese , and Maria Zampini .
Embrace uninterrupted learning through motivational resource and tools . sustain the movement on societal media by upgrade your visibility ikon and using # WomenInHort to partake stories and identification .
" Women are at the forefront of shaping a greener , more sustainable future , " says Jazmin Albarran , Executive Director at Seed Your Future . " Through hands maturation , inquiry , community gardening , and sustainability efforts , we are driving meaningful modification . By recognizing and hyperbolise our impingement , we create an environs where our share are valued and enliven the next generation of leader in gardening . "
The she - conomy is here , and the green manufacture must evolve to keep pace . gift in charwoman — through leaders , entrepreneurship , and design — ensure a stronger , more inclusive future for gardening .
For more information : Garden MediaTel . : 610 - 444 - 3040[email protected]www.gardenmediagroup.com
