The Rugby World Cup kicks off in France on September 8 . Prior to that , a elephantine rugby globe with over 6,000 chrysanthemum will parade past the most beautiful spots in Paris . The idea came from effect florist shop Damien Da Rocha of Atelier D in Paris . He chose the chrysanthemum , a flower he is specially partial of and which meets all the criteria to make this a winner .
Damien Da Rocha has had Paris brightened up before . Last year , he was the florist shop who put up a red and pinkish flowered heart in Paris for the # lovenotwar campaign . Damien Da Rocha : " Floral art is a sinewy pecker to convey emotion and substance and to move and bring people together . Rugby , as in all English - speak countries , is very grownup in France . And with the World Cup taking place in France , the play is very much animated . In my judgement , flowers and mutant go very well together . "
Chrysanthemum creationThe immense rugby glob is fall up with over 6,000 blank and gullible chrysanthemums . Da Rocha : " I love these big , colorful , vibrant flowers . They loan themselves absolutely to this kind of arrangement . In our daily workplace in the studio , they are flowers you’re able to really count on . They are beautiful and rich , easy to work with , they detain fresh for days , and with the all-encompassing choice of colour , shapes , and size , they always adapt to our bluff planning and creations . "
Being a florist shop is a top - class sportWhen Da Rocha is asked if he is a sportsman himself , he laughingly replies , " Making this oval rugby Lucille Ball with chrysanthemums is a technical feat and comparable to sports . As an upshot florist , you are doing top - social class sports anyway . You work in a squad , you are perpetually on the move , you have to introduce yourself , make customers felicitous , and keep up to date with new trend , regulations , the latest products . "
For the WinThe chrysanthemums were made available by Stichting Chryson , the partnership of chrysanthemum growers and breeders who jointly launch the ' Just Chrysanthemum For the Win ' campaign . With this campaign , the growers emphasize that with a chrysanthemum , you have a flower in your hand , with which you’re able to score with customers through color , mass , motley , ledge life sentence , and pertinence , among other things .
For more information : Stichting ChrysonTel . : +31 ( 0)6 51493362www.justchrys.com
