Payment is a crucial part of being able to trade using Floriday - internationally , too . This is why the growth of international payment solution is one of the three strategic spearheads of Royal FloraHolland ’s scheme . This twelvemonth , the first international transactions and payments will take place through Floriday . Anneke , Teun and Sebastiaan , all three involved in the ' International Payment Solutions ' programme , explain how the organisation works .
" We are create a solution to a specific want of a mathematical group of international members : payment in dollars . The fact that it is n’t presently possible makes trading between different countries outside the EU much more hard . We require to do something about that , " said Anneke van Beek , syllabus director for International Payment Solutions . Until now , payments through Royal FloraHolland can only be made in euros . However , from the end of this twelvemonth , it will also be possible to finalise international transactions in dollar through Royal FloraHolland . Anneke : " By offering this table service through Floriday , we want to provoke international verbatim patronage because Floriday , especially for our outside members , is a showcase to the relaxation of the earth . It makes it easy for them to find raw customer . We will soon be able to facilitate this by registering these international emptor . "
Suspense account"It may not seem so complicated to ante up in dollars in addition to the euro , but it is more hard than you think , " explained Sebastiaan Hoogendoorn , ( Global Sourcing Services and MT International Sales & Account management ) . " Royal FloraHolland is surely uncoerced to settle transaction , but does not desire to become the owner of the products . So , how does it work ? " A buyer posit an amount in advance into a so - called ' suspense account ' . This suspense account belongs to Royal FloraHolland . Multiple transaction are potential from this suspense account . The grower only gets his money when deliverance is in order . That way of life , Royal FloraHolland tender growers security of defrayal and buyers security of delivery , just like in the Netherlands . " Anneke went on to say : " You have to make solid understanding with international banks . lawmaking for payment dealing is complex and deviate from body politic to state . What is compulsory in one country is absolutely nix in another . That ’s why we ’re consulting with authorities and mate from the world of finance about the condition under which we can offer such services . "
NeedsTrading free-base on the needs of growers and purchaser is preponderating . Proposition Manager Teun Verrest : " We have noticed that buyers discover the commission for defrayal in international transactions to be high , but also that growers would prefer to be pay on a amalgamated fundament [ one gravid deposit instead of numerous little deposits , ed . ] . That ’s our starting point for the ontogenesis of this service . " An survive swop relationship between Kenyan agriculturist and Saudi-Arabian Arabian buyers is the first to start with requital in one dollar bill . The first phase of the project will run until the end of the year . Then the auction bridge will see which other land they can include . Teun : " For us , this first phase will be a achiever if other buyers , who are still buy outside the auction , also want to enter and , of course , if growers also desire us to extend this service to other countries . "
International strategyThe ambition of Royal FloraHolland do not stop at the Dutch national delimitation . external swop , too , must also work smoothly and bother - free through the market . Especially in outside trade , they can offer benefits to agriculturist and their buyers . The services they ’re developing for this purpose enable hassle - destitute , end - to - end transaction processing . Scale is critical A dynamical B2B program such as Floriday must serve the largest possible international web with the all-embracing possible orbit of products and support services in rescript to be and remain successful .
Source : Royal FloraHolland
